7 Must-Haves for Your Email Marketing Campaign
Email isn’t the hot new thing in digital marketing, but it still delivers some of the best results of any marketing channel.
Email isn’t the hot new thing in digital marketing, but it still delivers some of the best results of any marketing channel.
There are many free digital marketing tools that can help you evaluate and improve everything from your website speed to your email subject lines.
An email newsletter can be an excellent way to communicate with your customers, drive traffic to your site, and increase conversions.
When it comes to using email for marketing, there’s good news and bad news.
One of the most disheartening things in marketing is when someone unsubscribes from your emails.
At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!
When it comes to marketing, email rules. Studies show email is the best way to build brand awareness, acquire new customers, and get the most bang for your marketing buck. But like all marketing, you’ll be more successful if you know what you’re doing. To get the most out of your email marketing campaigns, avoid these common pitfalls.
At Web Solutions, we consider it an important part of our job to share what we know about digital marketing, web design, and marketing strategy with our clients and the digital marketing community. Tactics, technology, and best-practices in the marketing industry evolve at a pretty rapid pace, so we're constantly learning and passing our knowledge on to you!
We’ve all heard about big companies being hacked (Equifax, Marriott, Uber, Yahoo, etc.), but cyber criminals are increasingly targeting businesses with scams that don’t involve hacking at all. Rather than finding and exploiting technical vulnerabilities in online systems, these attacks use targeted emails to fool people into doing the work for them.
Email phishing scams are getting more sophisticated, using familiar sender names and other information to lower their targets’ defenses and make them more likely to become victims.