20 Marketing Tips to Prepare Your Business for Holiday Shopping in 2024
Is your marketing ready for the 2024 holiday season? Follow these guidelines to get your business into the holiday spirit and maximize holiday revenue.
Content Marketing
12 Giving Tuesday Ideas to Help Nonprofits Crush Their 2024 Fundraising Goals
The holiday season isn’t just a time for shopping, it’s a time for charitable giving, and having a strong online fundraising campaign is more important than ever.
6 Steps to a Successful Website Redesign
Tired of your slow, outdated website? Looking to breathe new life into your organization’s online presence? A website redesign might be the right move for you.
Beyond the Blog: 11 Fresh Content Ideas to Try
The first step into content marketing is often a blog. As of 2024, 91% of B2B companies and 86% of B2C companies have a blog as part of their content marketing strategy.
9 Ways Content Marketing Can Deliver Real Results
By now you probably know what content marketing is. If not, here’s the short version: content marketing is a marketing strategy focused on creating and distributing valuable content to potential and existing customers.
Video Marketing: When to Use Live Video vs Recorded Video
Video has become one of the most effective and widely used marketing tools—according to the State of Video Marketing 2023, 91% of businesses use video for marketing.
5 Ways to Use AI in Your Everyday Digital Marketing
For time-strapped marketing managers, entrepreneurs, and small business owners, AI can be a valuable tool to assist with day-to-day activities like social media and content creation. The following tips can help you harness the power of AI to streamline your marketing efforts and achieve results more efficiently.
How to Use Live Video to Promote Your Business
The popularity of live video continues to grow, with live video expected to account for 25% of all Internet traffic by 2025 and the live streaming market estimated to hit $3.21 billion by 2027. In the U.S., 42% of people have watched live-streamed content.
Tips to Inspire Trust and Increase Sales with Website Testimonials
How do you get people to trust your business? Show them that other people trust your business.
9 Effective Ways to Use Video in Your Marketing Plan
Why use video? Videos get attention, help you increase website traffic, entice users to stay longer, and drive the sales process.